{"id":75,"date":"2017-05-10T09:07:40","date_gmt":"2017-05-10T09:07:40","guid":{"rendered":"http:\/\/accesspressthemes.com\/import\/the-monday-pro\/?p=75"},"modified":"2020-08-13T08:59:27","modified_gmt":"2020-08-13T08:59:27","slug":"romantic-italy","status":"publish","type":"post","link":"https:\/\/www.darylilbury.com\/wordpress\/?p=75","title":{"rendered":"Blade Runner&#8217;s lesson for legacy media"},"content":{"rendered":"<p><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-343 size-medium alignleft\" src=\"http:\/\/www.darylilbury.com\/wordpress\/wp-content\/uploads\/2016\/08\/Medium-logo-canvas-1200x500-300x188.jpg\" alt=\"\" width=\"300\" height=\"188\" srcset=\"https:\/\/www.darylilbury.com\/wordpress\/wp-content\/uploads\/2016\/08\/Medium-logo-canvas-1200x500-300x188.jpg 300w, https:\/\/www.darylilbury.com\/wordpress\/wp-content\/uploads\/2016\/08\/Medium-logo-canvas-1200x500-768x481.jpg 768w, https:\/\/www.darylilbury.com\/wordpress\/wp-content\/uploads\/2016\/08\/Medium-logo-canvas-1200x500.jpg 789w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>Abstract: The future for mainstream media is in the\u00a0sci-fi epic &#8216;Blade Runner&#8217;&#8230;<\/p>\n<p>In the opening scenes of Ridley Scott&#8217;s iconic sci-fi epic Blade Runner, we are hit with his vision of Los Angeles in 2019. It&#8217;s not pretty. Scott&#8217;s city of angels is dark and ominous, choked by the fumes from scores of refineries; the constant bursts of flames from the sentinel steel chimneys slicing the smoke that blankets the city in otherwise perpetual darkness. And it never stops raining. The cityscape is a matte of sombre skyscrapers pressed shoulder to shoulder, at their feet the citizens scurry in and out of a frenzied jumble of Asian bazaars trying to eke out a business amidst the forgotten filth.<\/p>\n<p>When he made the film 35 years ago, Scott believed the skies over the city a few years from now would be criss-crossed by flying vehicles. Revisiting the film today we see he got a couple of other things wrong; some of them are more subtle and easily missed. For example the quick flash of a giant neon billboard brightly extolling the virtues of Pan American World Airways &#8212; the company collapsed in 1991. But Scott could be forgiven for this, as well as his belief that smoking would still be <em>de <\/em><em>rigeuer<\/em>, albeit of loosely-packed Soviet-era styled cigarettes.<\/p>\n<p>For me however, Scott&#8217;s glowing miscalculation of what would be consumed in 2019 Los Angeles is witnessed the first time we set eyes on the title character &#8212; Harrison Ford&#8217;s Rick Deckard, Blade Runner: he&#8217;s reading a newspaper. If industry leaders are to be believed newspapers will soon be consigned to the pages of history. According to Roy Greenslade (@GreensladeR), Professor of Journalism at City University in London, &#8220;It is simply a matter of time before it becomes unprofitable to continue publishing newsprint papers.&#8221; Sounds ominous. [You can read the rest\u00a0<span style=\"text-decoration: underline;\"><a href=\"https:\/\/medium.com\/@darylilbury\/blade-runners-lessons-for-legacy-media-513fd443f22d#.s79emx1w7\" target=\"_blank\" rel=\"noopener noreferrer\">here<\/a><\/span>]<\/p>\n<p>Published in <a href=\"https:\/\/medium.com\/@darylilbury\/blade-runners-lessons-for-legacy-media-513fd443f22d#.s79emx1w7\" target=\"_blank\" rel=\"noopener noreferrer\">Medium<\/a>, 28 August 2016.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Abstract: The future for mainstream media is in the\u00a0sci-fi epic &#8216;Blade Runner&#8217;&#8230; In the opening scenes of Ridley Scott&#8217;s iconic sci-fi epic Blade Runner, we are hit with his vision of Los Angeles in 2019. It&#8217;s not pretty. Scott&#8217;s city of angels is dark and ominous, choked by the fumes from scores of refineries; the&#8230;<\/p>\n","protected":false},"author":1,"featured_media":212,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[107,1,19,2],"tags":[82,27,80,83,81],"_links":{"self":[{"href":"https:\/\/www.darylilbury.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/75"}],"collection":[{"href":"https:\/\/www.darylilbury.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.darylilbury.com\/wordpress\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.darylilbury.com\/wordpress\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.darylilbury.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=75"}],"version-history":[{"count":7,"href":"https:\/\/www.darylilbury.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/75\/revisions"}],"predecessor-version":[{"id":808,"href":"https:\/\/www.darylilbury.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/75\/revisions\/808"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.darylilbury.com\/wordpress\/index.php?rest_route=\/wp\/v2\/media\/212"}],"wp:attachment":[{"href":"https:\/\/www.darylilbury.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=75"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.darylilbury.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=75"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.darylilbury.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=75"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}